The holiday season is finally here in the United States, and with it comes the generous spirit of giving. In fact, the last two months of the year are prime time for charitable donations, with more Americans reaching for their wallets to support meaningful causes. A...
Emily A. Vogels
Publications by Emily A. Vogels
Giving Trends: What Causes Will U.S. Donors Support in 2024?
As the holiday season approaches, 97% of end-of-year donors say they plan to give because they feel deeply connected to specific causes. But what exactly inspires their generosity? Here are five key insights into the causes American donors are prioritizing in 2024 –...
The Spirit of Giving: Why the Holiday Season is Crucial for Charitable Donations
The holiday season is a time for giving – not only to loved ones, but also to charity. In 2023, U.S. donors gave an astounding $3.1 billion to charitable causes on GivingTuesday (the Tuesday after Thanksgiving) alone. Historically, November and December have been the...
Giving Insights: Maximizing the Impact of Disaster Relief through Localization
Disasters around the world are on the rise, with drastic increases in both their frequency and intensity. While charitable donations have gone up over the past decade, they haven’t kept pace with rising needs, and the vast majority of funds given to international...
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